By sector · Professional services and recruiters
Respond first, without living in your inbox
Professional services automation for service firms, agencies and recruiters: I automate what happens between an enquiry and the first conversation. Recording, assigning, confirming and following up. Quotes and timesheets through to invoicing as well. The conversation and the advice stay yours.
- Almost 7×more likely to get a good conversation when you respond within an hour (HBR, 2011, research across 2,241 companies)
- 37%of companies responded within an hour
- 98 vacanciesper 100 unemployed in 2025 (CBS, Statistics Netherlands): recruiting stays manual work
- 300+automations in production
Book your free assessment
30 minutes online. You always get a short advice report, even when automating does not pay off.
Sound familiar?
Where revenue leaks away at service firms
Leads followed up too late
After hours or days, because everyone is busy with client work.
Quotes without a follow-up
Sent, and after that nobody hears anything.
Hours turned into an invoice by hand
Time tracking, checking, invoice. At the end of the month, when everyone is tired.
Screening until after midnight
For recruiters: going through CVs and summarising candidates, in the evening.
How it runs
From enquiry to first conversation
The first response goes out within minutes. You lead the conversation, just earlier than your competitor.
- Enquiry inWebsite, email, LinkedIn form or phone note.
- In your CRMWith source, owner and the right stage.
- ConfirmationPersonal, with name and context.
- The conversationyou decideYou call or schedule a meeting.
- Quote and follow-upA follow-up date and reminders until there is a decision.
When in doubt, such as a possible duplicate or an unclear enquiry, the owner gets a task instead of something going to the client automatically.
What I build
Professional services automation that saves time and wins work
One flow is a quick win, from €750. The full chain from form to meeting falls under CRM and lead funnel (€3,500 to €7,500). See the pricing page.
Lead follow-up within minutes
Every enquiry straight into your CRM, with a personal confirmation and a task for the owner.
Leads and sales →Quote follow-up sequence
Reminders and call moments until there is a decision, and the reason if the answer is no.
Timesheets to invoice
Recorded hours checked and prepared as an invoice in your accounting software.
Screening prepared
CVs and vacancies summarised and set side by side. The recruiter makes the choice.
AI agents →
Systems
CRM, calendar and invoicing
HubSpot, Pipedrive and Zoho CRM have a built-in n8n integration. Teamleader, Simplicate and your ATS I connect through their API, if there is one.
HubSpot- Pipedrive
- Teamleader Focus
- Simplicate
Zoho CRM
Calendly
Google Calendar
Gmail- Microsoft 365 (Outlook)
- Microsoft Teams
WhatsApp Business- Moneybird
- Exact Online
Typeform
Proof
Proof from practice
Own practice case, measured
985 of 1,136 submissions on the wrong list
Forms, Zoho CRM, bookings and email seemed to work. One form rejected every submission for 25 days without a single error message. Now the chain closes end to end and checks itself every day.
Own build · in use
The Audit Desk behind the free assessment
Every assessment request becomes a file with intake, evidence, opportunities and report in one place. A number without a source does not go in.
I want to understand how something fits together before I say yes. With Stefan, that conversation is possible. He knows what he is talking about, explains why he builds something the way he does and looks at how we work.
And then he comes up with just the piece I had not thought of myself. When I send a question, I get an answer quickly.
Mike van EkelenburgDirector, Greven · translated from DutchWhen I advise against it
Speed only helps when the basics are right. Start somewhere else if:
- your team does not use the same stages in the CRM;
- every enquiry needs custom work on the content straight away;
- you get a few enquiries a month; then a fixed way of working is enough.
Frequently asked questions
What agencies ask me
Does automatic follow-up not feel impersonal?
The first response actually becomes more personal: on time, with the right name and context. You lead the real conversation, just earlier. Advice, pricing and custom work do not go out automatically.
Does this work with our CRM and ATS?
HubSpot, Pipedrive and Zoho CRM have a built-in n8n integration. Teamleader, Simplicate and most ATS systems I connect through their API. If a system has no API, we look in the assessment at what is possible.
Do I need to get my processes in order first?
No. You need to choose one process that comes up often enough. If the assessment shows that this process still changes every week, I will say so and we choose another one.
What if my team does not use it?
Then I built it wrong. A good flow changes little about how your team works: the groundwork is already done when they start. If a solution asks for a lot of new behaviour, I adjust the design.
Next
Read on
Follow up leads and quotes
Every enquiry followed up, even in your busiest week.
Connect HubSpot
With your forms, accounting and service.
Connect Zoho CRM
With forms, bookings and email.